09 Digital roadmap Rallying the business around a single, multi-year roadmap is another key practice that we’ve been tracking since the inception of Digital IQ. It’s crucial to have the longer term strategic plan at the forefront to help balance the more tactical, year-to-year priorities that always arise in the annual planning and budgeting process. Here, we’ve seen progress bottom out as digital has become more pervasive in the enterprise while at the same time also more fragmented. Today, 53% of companies have a comprehensive roadmap that includes business capabilities and processes, as well as digital and IT components. Four years ago that figure was at 63%. The skills piece of the roadmap is a serious challenge for many companies. Just 55% of executives said their organization had all the technology skills needed to deliver on their enterprise vision. Where are we headed? Businesses often lack a cohesive digital roadmap 60% 59% 57% 54% 45% 47% 50% 44% 30% 15% 9% 0% Africa Asia Central and Western Latin Middle East North Eastern Europe America America Europe ® Source: PwC, 2015 Global Digital IQ Survey; Base: 1,988 Q: To what extent do you agree with the following statements about your operating model? We have a single, multi-year digital enterprise roadmap that includes business capabilities and processes as well as digital and IT components. ® 2015 Global Digital IQ Survey 20